Personal, Social And Institutional Power - 1726 Words

1. Define personal, social and institutional power. Give an example of each type of power that is displayed in the movie. a. Personal power is the degree of control an individual has over their own decisions. In Remember the Titans, an example of personal power was when the white boy made a decision to start a fight with Petey Jones (a black boy) because Petey was talking to his girlfriend and threw the first punch. b. Social power is expressed in the way different people relate to each other, or in ‘social dynamics’. An example of social power in the film is when the ‘white’ team captain, Gerry Bertier took the advice of his fellow teammate and ‘black’ team captain when he disciplined one of his team members for not defending adequately. c. Institutional power is when some people have authority over others because of their position of responsibility, usually based on their expertise or experience. Institutional power is when Coach Herman Boone says, â€Å"This is no democracy. It is a dictatorship. I am the law,† as he is the head of power in the football team and was asserting his dominance. 2. Belonging, stereotyping and discrimination are 3 key issues explored in Remember the Titans. Why is it important for young people to develop an understanding of these three concepts in today’s society? (Link your response with examples from the movie and/or personal experience.) It is essential for adolescents to acquire an awareness of belonging, stereotyping and discrimination asShow MoreRelatedMy Experience With Parenting And Home Schooling1642 Words   |  7 Pagesmy social location, my academic and professional position, my emotional response, my academic and professional position and my emotional response as well as institutional and interpersonal context and epistemological stance influenced the interview, the data collection and the interpretation of the data. Further, I will briefly talk about what I have learned and comment on how to transform the process. 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Change On Food Production Environmental Sciences Essay Free Essays

Agribusiness is extremely dependent on specific clime conditions. Moderate heating and appropriate C dioxide in the ambiance may assist workss to turn faster. But more terrible clime alteration such as planetary heating, inundations, drouth, and hail may cut down outputs. We will write a custom essay sample on Change On Food Production Environmental Sciences Essay or any similar topic only for you Order Now Harmonizing the study, from 1981 to 1990, the mean planetary temperature has increased 0.48 A °C than 100 old ages ago. If nursery gas emanations continue the heating will besides go on, with temperatures projected to increase by 1.4 A °C to 5.8 A °C between 1990 and 2100. ( Richardson et al. 2011 ) Increases in temperature and C dioxide ( CO2 ) can be good for some harvests in some topographic points. But to recognize these benefits, food degrees, dirt wet, H2O handiness, and other conditions must besides be met. Higher Carbon dioxide degrees can increase outputs. The outputs for some harvests, like wheat and soya beans, could increase by 30 % or more under a doubling of CO2 concentrations. The outputs for other harvests, such as maize, exhibit a much smaller response ( less than 10 % addition ) . However, some factors may antagonize these possible additions in output. For illustration, if temperature exceeds a harvest ‘s optimum degree or if sufficient H2O and foods are non available, output additions may be reduced or reversed. Crops grown in the United States are critical for the nutrient supply here and around the universe. U.S. exports supply more than 30 % of all wheat, maize, and rice on the planetary market. Changes in temperature, sum of C dioxide ( CO2 ) , and the frequence and strength of extreme conditions could hold important impacts on harvest outputs. Warmer temperatures may do many harvests grow more rapidly, but warmer temperatures could besides cut down outputs. Crops tend to turn faster in warmer conditions. However, for some harvests ( such as grains ) , faster growing reduces the sum of clip that seeds have to turn and maturate. This can cut down outputs ( i.e. , the sum of harvest produced from a given sum of land ) . ( EPA 2012 ) All the job demand to hold fast and effectual ways to be solve good. In the text will speak other state utilize what solution to diminish the harm and to protect the harvest. Global heating has a serious impact on agricultural production, harmonizing to the Consultative Group on International Agricultural Research ( CGIAR ) research study pointed out the exposure of agribusiness to climate warming public presentation of ingestion in the universe ‘s largest of several major assortments of grain, wheat, cereal, maize and rice are peculiarly sensitive to high temperature, decreased production will do nutrient deficits. ( CGIAR 2012 ) World Agro forestry Centre main ecologist Dr. Lewis aˆ? Will Carter study pointed out that the impact of clime alteration on agribusiness in developing states, for illustration, China ‘s agricultural production, the chief harvests are rice, wheat and maize, warming irrigated and rain-fed spring wheat production decreased by 17.7 % and 31.4 % , severally, the mean maize production will cut 3 % -7 % ; ( Chiras 2012 ) warming will speed up microbic decomposition of dirt organic affair, ensuing in the diminution of d irt birthrate, execution of the pesticide will increase and widen the harvest turning season, so that non merely increase agricultural costs, and affect the safety of the nutrient. ( Cline 2007 ) Solution: straw engineering is a stimulation of dirt birthrate, non merely put an terminal to the air pollution caused by straw combustion, and flesh outing output good to assist better its agricultural production. Warming chiefly due to the atmospheric concentrations of nursery gases ( CO2, CH4, and N2O ) concentration increased CO2 is the chief nursery gas, straw as a bearer stuff, energy and foods, is a valuable natural resource, straw is the straw is non straight feed straight or accretion composting installations into the dirt in a manner, the usage of straw engineering can better dirt belongingss, accelerated adobe ripening and better dirt birthrate by impacting dirt microbic biomass and microbic communities, and alterations in dirt physical and chemical belongingss, such as the many ways to increase the strength of dirt respiration, thereby increasing dirt C dioxide emanations, and can direct compensation the ingestion possible birthrate of the dirt, the biological rhythm acce lerated dirt stuff to advance the growing of good micro-organisms in the dirt better alimentary supply conditions to advance the addition of dirt organic affair and N, P, K and other content, better dirt wet keeping capacity, hiking harvest opposition. On the other manus, the mechanisation of straw including straw chopper compiled force per unit area to field a assortment of signifiers, the whole rod characteristic is convenient, fast, low-cost and big country of aˆâ€ ¹aˆâ€ ¹soil birthrate advantage ; it has been one of the more mature engineerings. ( Meng et al. 2008 ) After 1760s Industrial Revolution, release more C dioxide, ensuing in runing snow to do more inundations and influence nutrient production. For illustration Yangtze river is the highest frequence of inundations in China, one of the infestation of serious natural catastrophes, ( Wanfang Data 2012 ) so for work outing the job there are two ways, cut downing C footmark and concept dike in the Crop-growing countries, use the reservoir to command inundation. ( Luo 2002 ) So for cut downing C footmark, first is China authorities encourage mills to emission gas after Purification of C dioxide, second is authorities investing research new energy. If C footmark can cut down success, may non hold excessively many inundations and nutrient production will increase. For forestalling to cut down nutrient production from inundations, China authorities built Three Gorges Project from 1994 for protect the center and lower ranges of the Yangtze River, although Three Gorges Project has Flood control, p ower coevals and transportation, including inundation control, are considered the nucleus benefits of the Three Gorges Project. So make certain protect Crop-growing countries. ( Baidu 2012 ) When the clime alteration, it besides make the drouth Frequent happening, a batch of Crop-growing countries nutrient production sudden cut down, people can increase nutrient production for work outing the job, and there is a scientist did really good in this, he created a new sort of rice, Yuan Longping, Studied of intercrossed rice engineering from 1964, three lines back uping in 1973, bred the first intercrossed rice South High Yielding Combinations first-class No. 2 in 1974, developed in 1975, the success of intercrossed rice cultivation engineering for the big graduated table intercrossed rice laid the foundation. iZhuang 2008i?†° For increasing nutrient production we need to advance the cultivation of Yuan Longping â€Å" intercrossed rice † . Yuan Longping went to eight states recent old ages including the Philippines, the United States, Japan, France, Britain, Italy, Egypt, Australia, has been invited to give talks, Teach techniques, take part in academic conferenc es or proficient cooperation and research international academic activities 19 times. Hybrid rice go to the universe, the United States, Japan, the Philippines, Brazil, Argentina and more than 100 states have introduced intercrossed rice and we need do better. ( CCTV News 2012i?†° Internationally, the effects of clime alteration on agribusiness and nutrient production are likely to be similar to those seen in the United States and China. The effects of clime alteration besides necessitate to be considered along with other germinating factors that affect agricultural production, such as alterations in agriculture patterns and engineering. As the reader understanding from the text, some solutions and make ways are from experts, but non all of the famers have high instruction and high accomplishment to salvage the low nutrient production because of clime alteration. Many husbandmans because there was n’t adequate agricultural cognition lead to cut down the figure of harvest production. Such as China, Farmers mean instruction by deficiency of fixed figure of twelvemonth 7 old ages. In about 490 million rural labour force, the primary school civilization grade and illiteracy semiliterate histories for 40.31 % , the junior in-between school civilization grade of 48.01 % , high school civilization grade of 9.7 % , proficient secondary school civilization degree 2 % , above college civilization degree accounted for merely 0.52 % . ( Dong et al. 2006 ) If can non better the instruction quality of famers that will effects the agribusiness development. These phenomena get the attending of the authorities. A batch of local agribusiness agency has begun to action, they launch a preparation class Teach husbandmans better cultivation of nutrient, and besides reply famer ‘s inquiry about works the harvest. The agribusiness agency besides distribution of free engineering books to husbandmans about pollution-free veggies cultivation and the quality and safety of agribusiness merchandises. Through the preparation, better the husbandmans ‘ scientific discipline and engineering quality, developing they rely on scientific discipline and engineering to increase nutrient production. The authorities besides hope famers use their new cognition to make the new assortments can turn up in the different clime, and get the better of the terrible environment alteration to do nutrient production jobs to minimum. ( HNXNC 2012 ) How to cite Change On Food Production Environmental Sciences Essay, Essay examples

IT Risk Assessment Of Aztek Australian Finance Industry - Samples

Question: Discuss about the IT Risk Assessment Of Aztek Australian Finance Industry. Answer: In this new world of technology cloud computing is playing very important role in transforming this world into digital world. Technologies like Big Data and Cloud computing are enhancing the performance of the organization through improving the operational activities in better and efficient manner. The aim of this report is to assist Aztek on the threats and risks that could be raised due to the implementation of Cloud Computing within the organization. Aztek is a financial industry and most of the finance industries are adopting cloud computing for the betterment of the organization but yet many of the industries are lacking in adopting it. However, this could change the face of file transfer andmanagement system in much cost effective manner and help the Aztek to improve the quality of services in very few time and investment. Cloud computing can be stated as pay-per-use model for enabling available, convenient, on-demand network access to a shared pool of configurable computing resources (e.g.., network, servers, storage, applications, and services) that can be rapidly provisioned and released with minimalmanagement effort or service provider interaction (Erl, Cope Naserpour, 2015). This cloud model promotes availability and is comprised of five key characteristics, three delivery models and four deployment models (Bansal Sharma, 2015). It has the flexibility that provides feature of scaling up or down accessed through pooled computing resources through using the multi-tenant model that can be metered and billed as per the usage of the organization. There are mainly three delivery models for the cloud computing that can be listed as: Information as a service (IaaS), Platform as a service (PaaS), and Software as a service (SaaS). The vendors for the respective service providers are Google Docs and salesforce.com for SaaS, Microsoft Azure and Google App Engine for PaaS, and Amazon EC2, Rackspace, and NYSE Euronext CMCP for the IaaS (Sreeramaneni, Seo Chan, 2017). These cloud service can be delivered through three models that can be described as: Public cloud: This is a cloud service that is being offered and available for everyone over the internet. Private Cloud: This is service is available for the trusted users of the industries. This is either managed by the cloud provider or organization itself. Community Cloud: It is accessible to the members or individuals of a wider community that is composition of more than one industry or firm. Hybrid Cloud: It can be described as the mix of private and public cloud and mitigates the ch allenges that occur in the individual deployments. Aztex should deploy Hybrid model in manner to keep data and information secured and protected (Rani Ranjan, 2014). This will let the organization avail all the services and minimize the risks related to the data security. The following report emphasis on the regulation and compliance of the agreements and services offered by the cloud service provider along with the existing policies of the organization. This report also states various Australian laws or policies that could be implemented or considered while implementing Cloud Computing within the organization. All perspective should be clear between the service provider and the service consumer related to the information security to the information that is being transferred to the cloud. Security posture has been also explained in this report in relation with the IT infrastructure of the Aztek. For themanagement of information security six Ps concept has also been proposed in this report. This report presents a risk assessment for the threats, vulnerabilities and issues raised due to this innovative change in the organization. Aztek should consider following risk assessment before and after implementing cloud computing within the organization. Industry Regulation or Compliance Cloud Computing or hosting cloud applications for the operational activities within the finance industries can be described as a new delivery and sourcing model that is capable of sharing many legal issues. That give birth many legal challenges for the implementation of this technology in the existing system of the firm or the organization that can be listed as: first and the top most prior challenge is the legal compliance issues between the services and protection provided by the third party, is compatible with the existing policies of the organization or not. Second is the Service Legal Agreements or service level performance that should be again aligning with the existing policies of the firm (Gangwar Date, 2016). Cross-border issues raises when the cloud service providers main database system or IT infrastructure is situated in other country and the consumer is availing those services from outside the country. Data protection usage and rights that is one of the most important a spects for any sector of the organization including the financial industries that are availing cloud computing services for their firm or the organization (Srinivasan, 2014). Transition and transition that is often very hard once the organization is connected to the service provider, it becomes much complex to leave them and move to another service provider including the rise in budget. For Australian finance industries there are specific laws that could be related to the cyberspace and cloud computing that can be listed as: Copyright Amendment (Digital Agenda) Act 2000 (Cth) - intellectual property Archives Act, FOI Act Spam Act 2003 Privacy Act 1988 Privacy Amendment (Private Sector) Act 2000 (Cth) Electronic Transactions Acts (Selvadurai, 2013) Telecommunications (Interception) Act 1979 (Cth) Cybercrime Act 2001 (Cth) The policy should be based on considering the impact and consequences on the stakeholders. Internal stake holders such as manager of the Aztec, their staffs, and boards or heads should go thoroughly to the agreement made between the service provider and the government policies (Almosry, Grundy Muller, 2016). However, this will alternatively affect the external stakeholders, which are government agencies, financiers, suppliers and many others. Security Posture Implementing cloud computing into the existing system and using cloud hosted application could lead to issues to the security of the information and data that is being transferred on the cloud. Information related to operational activities and sensitive information related o the employee and transactions of the organization will mitigate on the cloud. Data breaches and other malicious attack could hamper these data and information and priority should be given on mitigating such issues (Rittinghouse Ransome, 2016). However these security issues could managed by application of the principles of information security management that could be explained as six Ps: Planning: It can be stated as the first and most important approach towards Information Security Management. This step includes modelling of the strategies that could be implemented in manner to support the information strategy that involves designing, creating and implementing of the strategies respectively. There are various types of information security planning that includes: Business continuity planning, Incident response planning, Policy planning, Security program planning, Disaster recovery planning Technology rollout planning, Personnel planning, and Risk management planning (Chandra, Challa Hussain, 2014). Policy: There should be certain set of guidelines for the Aztec that dedicates the behaviour within the organization after the migration of data to the cloud and hosting cloud applications. Recommended policies for the cloud computing adoption for Aztek can be put into three categories that are; firstly, ISSP (Issue-Specific Security Policy), secondly, EISP (Enterprise Information Security Policy), SysSPs (System-Specific Policies). Implementation of these policies before or after adopting cloud computing will help in enhancing the information security (Rivery et al., 2015). Programs: The operations involved in the information security management should be executed as a part of the culture of the organization and should be managed separately. Programs such as SETA (Security Education Training and Awareness) should be enrolled in the list of the primary activities within then management system including the physical security programs. This will help in protecting personal credentials and devices that could be connected to the network of the cloud (Aikat et al., 2017). Protection: This could be a vast chapter in the implementation of cloud computing within the existing system of Aztek as it includes risk assessment of the identified threats and issues, tools to minimize the identified threat, control, technologies, and protection mechanism. These mechanisms could be helpful in improving and achieving maximum information security for the data and then information (Haimes et al., 2015). People: The stakeholders including internal, external and cloud service provider are the most critical link for the information security management in the cloud computing adoption. There should be recognition of the roles and the responsibilities of each individual within the organization and should be motivated toward achieving better information security management. This section describes about the security personnel and the security of the personnel including the aspects of the SETA program. Project Management: This includes controlling and identifying the resources that could be applied to the project like new infrastructure or more systems within the premises for adopting cloud computing. Continuously monitoring the progress and motivating the employees to the target stated by the organization. For this case of cloud adoption information system cannot be described as a project rather it can be defined as a process in which each element should be managed as a project (Rao et al., 2016). This should be a chain or series of projects. Operational Categories Security of the information while moving towards cloud adoption is also based on the way of implementation of the technology. There are three common classification based on the implementation, which can be listed as: Management controls: Management security control emphasis on using assessment methods based on the planning made earlier in manner to manage and reduce the risks related to the data security. It can also be described as the management controls as administrative controls. Most common management controls are: Firstly, Risk assessments that could be helpful in making quantitative and qualitative analysis of the risks within the cloud adoption in the organization and will provide helpful output for managing the serious risks. It can be explained as cost and asset values for implementing cloud computing, and risk assessment for that for the monetary values is a quantitative risk assessment (McCrie, 2015). However, qualitative risk assessment is based on the impact and probability of the risks that have been identified during the risk assessment. Second component is vulnerability assessment that is an attempt for discovering the current weaknesses or vulnerabilities. Aztec can implement ad ditional controls for reducing the risks from these vulnerabilities. Third approach involved in this control is Penetration tests, which can be stated as the one step further from then vulnerability assessment that can be helpful in attempting to exploit vulnerabilities that might occur due to the cloud storage (Layton, 2016). An example stating the situation is that vulnerability assessment will discover that the server is not up-to-date but the penetration test will make an attempt in compromising the server through exploiting several of the un-patched vulnerabilities. Operational Controls: It could be helpful in ensuring the operational activities that are being performed using cloud of the Aztek and complying with the overall security plan. Operation controls that are being controlled by the individuals can be listed as: Firstly, Awareness and training; it can be a beneficial aspect for maintaining the information security and minimizing the threats. It could be helpful in understanding password security malware attacks, phishing, and many more. Second control is the configuration and chain management that ensures that the systems are properly configured (Rohdes, 2013). Third control includes contingency plan plans that could ensure the planning and execution are going in right way. Technical Controls: This includes protecting the data and systems from being breached by an unwanted intruder or unauthorized use Risk. This includes proper encryption of the systems, which could be helpful in protecting confidential and sensitive information. Antivirus, anti-malware, IDSs (Intrusion detection systems), updated firewall, and least privilege are recommended in this control (Peppard Ward, 2016). Threats, Vulnerabilities and Consequences Assessment Following is the list of threats vulnerabilities and consequences along with the impact probability and severity that could help in later risk severity matrix that could be a beneficial aspect for the decision-making by the stakeholders: Sl. No. Risks Explanation Probability Impact Priority Risk 1. Supply Chain Failure Cloud service provider sometimes hires the server of another service provider. L M M Risk 2. Interface compromises Using cloud hosted application leads to such issues because the customer management interfaces of the public Cloud service providers are mediate access and accessible to the internet (Albakri et al., 2014). M VH H Risk 3. Conflicts in the Cloud environment When the service provider lacks in providing the offered services and solutions. M M M Risk 4. Lock-in The customer or client got stuck with single service provider because moving to other could cost much more than estimated (Theoharidou, Tsalis Gritzalis, 2013). H M H Risk 5. Intellectual property issues Lacking in proper infrastructure and risks to the data and information. L M M Risk 6. Social Engineering Attacks (Phishing) It can be tricked manipulation through sending malicious coding via mail or any messaging media and hamper the information saved in the system (Theoharidou et al., 2013). M H M Risk 7. Malicious Insider (Cloud Provider) Generally formal stakeholders with credentials can cause such risk. H VH H Risk 8. Ineffective deletion of data or Insecure Generally data is not deleted completely from the cloud. H VH H Risk 9. Loss of Governance Completely dependent on the service provider for own data and information. VH VH VH Risk 10. Technical risks Not meeting the infrastructure requirement leads to such risks M M M Risk 11. Intercepting data in transit Involvement of an intruder while data transfer could intercept the exchange of information (Carlson, 2014). M H M Risk 12. Isolation Failure There are chances of failure in data transfer either not properly uploaded or not encrypted properly. H H M Risk 13. DDOS (Distributed Denial of Service) This is a network attack that happens due to many requests at the same moment from different applications or sources (Latif et al., 2014). M H M Risk 14. Loss of Cryptographic keys Losing decryption code is similar to the loss of data as the user will not be able to recover his or her files. L H M Risk 15. Service Engine Compromised Compromise of the major component could lead to serious risks that in general very less probability (Craig Shackelford, 2013). L VH H Risk 16. EDOS (Economic Denial of Service) Manipulation with the budget planning by an unauthorized user could create distance for the users in availing the complete service that is being offered by the service provider. L H M Risk 17. Cloud-specific network related technical attacks or failures This could cause serious issues while exchanging the files means either uploading or downloading, by consumer or the service provider. The loss in internet connection or failure in establishing proper network. Natural calamities and low bandwidth network are the main reasons for this cause. M M M Risk 18. Natural Disasters Calamities like earthquakes, flooding, tsunamis and many others could affect the infrastructure of the service provider and will alternatively affect the Customers as most of the service providers have different and far locations VL H M Risk 19. Data protection services Legislations and policies of the different country could lead to the issues related with the security of the data and the information that is being saved on the Cloud in different country. Another issue related with it is the data protection authority from different government cannot be accessed (Djemame et al., 2016). H H H Risk 20. Risks from changing jurisdictions Many of the service providers provide their services from outside the country and change in jurisdictions might seize the data. H H H Risk 21. Loss of Backups The above mentioned all the threats could lead to the loss of data and information is power for any organization. There should be proper backup storage for the instances when data losses due to some accident or intrusion. L H M Risk Severity Matrix Probability Very High Risk 9 High Risk 4. Risk 12 Risk 19 Risk 20 Risk 7 Risk 8 Medium Risk. 3 Risk 10 Risk 17 Risk 6 Risk 11 Risk 13 Risk. 2 Low Risk. 1 Risk 5. Risk 14 Risk 16 Risk 21 Risk 15 Very Low Risk 18 Very Low Low Medium High Very High Impact Data Security Issues Cloud computing security can be seen with two perceptive, one from the side of the user and another from the side of the cloud service provide Risk. The service provider should ensure that the server that is being used by them is well maintained secured from external threats and breaches. There should be no window left for the unauthorized user to enter the server and command on it. There should be backup plan from the provider side for the instances when there is breach or data theft, or data loss due to some unwanted events (Hashem et al., 2015). There are chances of identity theft, in this case all the users have been provided with unique credentials. It could give access to the network to the unauthorized user who had already stolen the identity of the individual and alter the data for personal use (Hashizume et al., 2013). Cloud security can be divided into three groups that are Infected Application Data Issues, Data Issues, and Privacy issues. Cloud services provide access to the data from anywhere via connected to the internet that lead to another security issue that is data breach. Since the data is being saved over the internet, it becomes vulnerable to such attacks that could lead to the several issues for the provider and the consume Risk. This could lead to the expose of data, manipulation of data, and even data can be lost due to such intrusions into server. Recently, there are various examples of the cyber-attacks that have caused serious damage globally and data that is being saved on the cloud are much vulnerable to such attacks (Stojmenovic Wen, 2014). This is because the intruder could affect more than one organization at the same time through hacking the server of the service providing Risk. This could also lead to privacy issues as the data and information that is being saved into the cloud will contain very sensitive and personal information of the employee and expose of such data or information. Organizati ons acquire third party for the maintenance of cloud service and their data related to the day-to-day operations, whereas for many cases even cloud service provider acquire third party for the server distribution (Modi et al., 2013). This result in the fourth party involvement and the organization will never know about how much they concern about security policy. This also increases the concern related to the server breaches that could serious loss to the data security. Data loss is most common security issue in adopting cloud computing from third party as the organization becomes completely dependent on the third party after delivering all the informational assets and no one knows when the service provider shut down his services. There are certain natural activities that could also lead to data loss or data corruption such as natural calamities like earthquake, tsunami and many more that could affect the IT infrastructure of the customer or the service provide Risk (Rewagad Pawar, 2013). Amazon and Google are the very recent examples of such case when the thunder lightning causes loss of all the data that were saved. This implies that physical location of the storage is very crucial and important to keep all data safe and protected from losing it. Physical location of data storage is very important and crucial. The involvement of third party role in managing the data and the information leads to some opaque clarification about the way they are pro tecting the information and the place where they are keeping the information. The service provider provides services to more than one organization; it may provide cloud services to the competitors of the Aztek. This leads to the probability that the data is being shared to the competitors and it is a very big issue in all the aspect for any organization (Inukollu, Arsi Ravuri, 2014). It is the responsibility of the service provider to maintain the privacy of the data and there should be not a single chance that information gets exchange between any other user and customer Risk. Solution of the Issues Related to the Data Security Proper research about the service provider: an individual or heads of the organization should firs thoroughly investigate about the background of the service provider whether he is loyal to his agreements or not whether the vendor is experienced, well established, regulated, and standard or not according to the needs of the organization. Cross checking the agreement and Service Level Agreements (SLAs): Before agreeing to the agreements there should be proper compliance of the services that are being offered by the service provider with the existing policies and regulation of the organization (Arora, Parashar Transforming, 2013). Data Backups: This is a measure that should be taken by both the consumer and service provider in manner of precaution if there is any data loss happens due to some unwanted event or activities like natural calamities, terrorist attacks or many more (Ahmed Hossain, 2014). IT Infrastructure of Aztek: Aztek must have proper and advanced infrastructure that could smoothly allow the configuration and installation of hardware components and the software that are being offered by the cloud service provide Risk. It should also installations of routers, proxy servers, software, servers, and firewalls including the infrastructure that could prevent the cyber attacks and intrusions (Hashem et al., 2015). Data encryption: Again this is the precaution that if both the customer and service provider should emphasis on. Initially encrypting the data before uploading the file to the cloud will help in protecting the file even if only intrusion or data breach happens in the server of the service provider or the organization. This encryption should have only decryption code in manner to keep it safe (Almorsy, Grundy Muller, 2016). IT management team should properly define the efficient key strategy and security elements to decide which data should be encrypted and where there is no need of the encryption. Chart preparation regarding data flow: The decision-making can be improved by preparing a flow chart of the data flow. The data analysis should be made thoroughly and there should be proper investigation about where the data is being saved and where it is being transferred and many more (Rao Selvamani, 2015). Cloud Computing Security: Cloud computing security (sometimes referred to simply as "cloud security") is an evolving sub-domain of computer security, network security, and, more broadly, information security (Zhao, Li Liu, 2014). It refers to a broad set of policies, technologies, and controls deployed to protect data, applications, and the associated infrastructure of cloud computing. Conclusion Based on the above report it can be concluded that Aztek can improve many of the operational activities including computing, data storage, data transfer management and many more. Cloud computing is a leading advance technology in the field of Information Technology sectors, that is spreading widely with rapid rate. Implementing Cloud computing into the system of the Aztek could help in enhancing the performance of the organization with much efficiency and accuracy. Implementing cloud computing will ensure the maintenance and it is also cost effective system as the third party will be responsible to manage all the maintenance and provide security for the information and data the customer is sharing with them. However, despite of all the benefits there are certain threats and issues in implementing this into the system that has been stated above along with a risk assessment that could improve the decision making of the executives and improve the data security. References: Ahmed, M., Hossain, M. A. (2014). Cloud computing and security issues in the cloud.International Journal of Network Security Its Applications,6(1), 25. Aikat, J., Akella, A., Chase, J. S., Juels, A., Reiter, M. K., Ristenpart, T., ... Swift, M. (2017). Rethinking Security in the Era of Cloud Computing.IEEE Security Privacy,15(3), 60-69. Albakri, S. H., Shanmugam, B., Samy, G. N., Idris, N. B., Ahmed, A. (2014). Security risk assessment framework for cloud computing environments.Security and Communication Networks,7(11), 2114-2124. Almorsy, M., Grundy, J., Mller, I. (2016). An analysis of the cloud computing security problem.arXiv preprint arXiv:1609.01107. Arora, R., Parashar, A., Transforming, C. C. I. (2013). Secure user data in cloud computing using encryption algorithms.International journal of engineering research and applications,3(4), 1922-1926. Carlson, F. R. (2014). Security analysis of cloud computing.arXiv preprint arXiv:1404.6849. Craig, A. N., Shackelford, S. J. (2013). Hacking the planet, the dalai lama, and you: managing technical vulnerabilities in the Internet through polycentric governance.Fordham Intell. Prop. Media Ent. LJ,24, 381. Djemame, K., Armstrong, D., Guitart, J., Macias, M. (2016). A risk assessment framework for cloud computing.IEEE Transactions on Cloud Computing,4(3), 265-278. Erl, T., Cope, R., Naserpour, A. (2015).Cloud computing design patterns. Prentice Hall Press. Gangwar, H., Date, H. (2016). Critical Factors of Cloud Computing Adoption in Organizations: An Empirical Study.Global Business Review,17(4), 886-904. Hashem, I. A. T., Yaqoob, I., Anuar, N. B., Mokhtar, S., Gani, A., Khan, S. U. (2015). The rise of big data on cloud computing: Review and open research issues.Information Systems,47, 98-115. Hashem, I. A. T., Yaqoob, I., Anuar, N. B., Mokhtar, S., Gani, A., Khan, S. U. (2015). The rise of big data on cloud computing: Review and open research issues.Information Systems,47, 98-115. Hashizume, K., Rosado, D. G., Fernndez-Medina, E., Fernandez, E. B. (2013). An analysis of security issues for cloud computing.Journal of Internet Services and Applications,4(1), 5. Inukollu, V. N., Arsi, S., Ravuri, S. R. (2014). Security issues associated with big data in cloud computing.International Journal of Network Security Its Applications,6(3), 45. Latif, R., Abbas, H., Assar, S., Ali, Q. (2014). Cloud computing risk assessment: a systematic literature review. InFuture Information Technology(pp. 285-295). Springer, Berlin, Heidelberg. Layton, T. P. (2016).Information Security: Design, implementation, measurement, and compliance. CRC Press. McCrie, R. (2015).Security operations management. Butterworth-Heinemann. Mller, I. (2016). An analysis of the cloud computing security problem.arXiv preprint arXiv:1609.01107. Rani, D., Ranjan, R. K. (2014). a comparative study of SaaS, PaaS and IaaS in cloud computing.International Journal of Advanced Research in Computer Science and Software Engineering,4(6), 458-461. Rao, J. R., Chari, S. N., Pendarakis, D., Sailer, R., Stoecklin, M. P., Teiken, W., Wespi, A. (2016). Security 360: Enterprise security for the cognitive era.IBM Journal of Research and Development,60(4), 1-1. Rao, R. V., Selvamani, K. (2015). Data security challenges and its solutions in cloud computing.Procedia Computer Science,48, 204-209. Rewagad, P., Pawar, Y. (2013, April). Use of digital signature with diffie hellman key exchange and AES encryption algorithm to enhance data security in cloud computing. InCommunication Systems and Network Technologies (CSNT), 2013 International Conference on(pp. 437-439). IEEE. Rhodes-Ousley, M. (2013).Information security the complete reference. McGraw Hill Professional. Rittinghouse, J. W., Ransome, J. F. (2016).Cloud computing: implementation, management, and security. CRC press. Rivera, J., Yu, H., Williams, K., Zhan, J., Yua, X. (2015, May). Assessing the security posture of cloud service providers. InProceedings of the 5th International Conference on IS Management and EvaluationICIME(pp. 103-110). Sreeramaneni, A., Seo, B., Chan, K. O. H. (2017). A Business Driven Scalable Cloud Computing Service Platform (PaaSXpert). 15(1), 35-44. Srinivasan, S. (Ed.). (2014).Security, Trust, and Regulatory Aspects of Cloud Computing in Business Environments. IGI Global. Stojmenovic, I., Wen, S. (2014, September). The fog computing paradigm: Scenarios and security issues. InComputer Science and Information Systems (FedCSIS), 2014 Federated Conference on(pp. 1-8). IEEE. Theoharidou, M., Papanikolaou, N., Pearson, S., Gritzalis, D. (2013, December). Privacy risk, security, accountability in the cloud. InCloud Computing Technology and Science (CloudCom), 2013 IEEE 5th International Conference on(Vol. 1, pp. 177-184). IEEE. Theoharidou, M., Tsalis, N., Gritzalis, D. (2013, June). In cloud we trust: Risk-Assessment-as-a-Service. InIFIP International Conference on Trust Management(pp. 100-110). Springer, Berlin, Heidelberg. Zhao, F., Li, C., Liu, C. F. (2014, February). A cloud computing security solution based on fully homomorphic encryption. InAdvanced Communication Technology (ICACT), 2014 16th International Conference on(pp. 485-488). IEEE.

Summary Loose Ends Research Paper Example

Summary: Loose Ends Paper Rata Doves main focus is to help explain why sometimes life has many loose ends. Dove starts off by explaining that when her daughter would come home from school she would not have much to say, usually one word answers. It did not matter what the question was, How was school? Her daughter would then answer, Fine. For whatever reason her daughter did not feel the need to give a long sophisticated answer for something so boring as school. However when Dove asked her daughter about Methane or the gossip on Lois and Clark her daughter would go into great detail. When you come home from school, I think the last thing you want to do is talk to your parents about your day. Days at school are boring and lack the creativeness that TV show writers capture. The first few days of the new school year you probably would go into more detail about your day because its something new and exciting. Life is so repetitive so that might also be a reason why Doves daughter did not go into great detail about her day. If life had all the dramas, like in most television shows, people would be more willing to gossip about it. When life is new it is great, it is wonderful but when life is same-old, same-old who would want to talk about it? Television always seems to get it right so-to-speak. Every show, for the most part, always seems to capture all drama right on the button. We will write a custom essay sample on Summary: Loose Ends specifically for you for only $16.38 $13.9/page Order now We will write a custom essay sample on Summary: Loose Ends specifically for you FOR ONLY $16.38 $13.9/page Hire Writer We will write a custom essay sample on Summary: Loose Ends specifically for you FOR ONLY $16.38 $13.9/page Hire Writer When you watch a how on TV you expect that to happen, but in reality the loose ends are not always wrapped up. Why does life seem to always lack the climax or the perfect ending? After watching TV for most of our lives we seem to strive for the perfect ending but for most of us, the perfect ending never comes. Dove believes that It is effortless to talk about the salient points [because] there are there for the plucking (p. 578). You simply Just have to recall the events and that Is sometimes easier than talking about our own reality. The television offers an easier tale to tell and reality does lack the climax but as Dove said, Life, friends Is ragged. Loose ends are the rule (p. 578). You cannot live your life to tie up all the loose ends because frankly that Is Impossible. Your life will not have all the Hollywood endings because after all life Is not Hollywood. You must live your life to the fullest and forget about getting that perfect girl or getting the dream Job because that might not happen.

The Pieta by Michelangelo

The Pieta by Michelangelo Free Online Research Papers At 22, a relatively unknown artist by the name of Michelangelo created a marble sculpture that continues to be seen by people around the world in the Vatican City of Rome. This piece named The Pieta has been sculpted from a single slab of marble from the Pits of Carrara. In Germany during the 13th-Century, the earliest representation of The Pieta was created into a polychromed wood sculpture. In Italy during the 14th-Century, The Pieta was mostly painted on side panels of altarpieces devoted to the Passion. In 1498, Michelangelo was commissioned to do a life size representation of The Pieta measuring 1.74m x 1.95m. He sculpted four versions, but only finished one. It took him two years to finish this magnificent sculpture. His interpretation of the Pieta was far different than the ones created previously by other artists. Various painters and sculptures have created the Pieta, which depicts the Virgin Mary holding the body of her son Jesus Christ after his death, in many different forms. In Michelangelo’s Pieta, the Virgin Mary is seen as a youthful, serene, and celestial young woman indifferent to the classic style of a broken-hearted, old woman. This is especially important when you consider that the sculpture is of a mother holding her dying son in her arms. To emphasize Mary’s empowerment over her son’s dead body, Michelangelo sculpted her very large and angelic like, with her clothing draping down like a waterfall. Her son, who just suffered through the crucifixion, seems to show no signs of the Passion as his face is serene and absent of any facial wounds. The only signs that the crucifixion actually took place are that of the wounds on his side, hands and feet. Michelangelos work always gives me a very pleasant feeling when I look at it. He shares his opinions through his work without any regret. Michelangelos sculpture of The Pieta depicts a very informal view of Mary holding Jesus Christ after his death. The overall mood of the sculpture is very enlightening and angelic. If I had no idea who these two people are in the sculpture, I would look at this picture and see a loving mother holding her dying son in her arms. The warmth in Marys eyes pulls you down to her son’s body, and then the draping around the bottom pulls you down to the floor. The cloth that is draped over Mary and over the bottom of the sculpture looks almost real. The softness and the detail of it make you believe that you are seeing the real thing. In conclusion, I believe that The Pieta by Michelangelo is one of his most magnificent pieces of sculpture. All elements of the compositionthe position of the left arm of Jesus, the angles formed by his knees, and the folds of Marys draperywork toward a gentle unity of design that contrasts sharply with earlier versions of the subject. I believe that Michelangelos Pieta transformed the late medieval devotional image into a monumental statement on the meaning of Christian Sacrifice. This magnificent sculpture will be seen throughout the future as a very influential and inspirational piece of artwork. Research Papers on The Pieta by MichelangeloMind TravelHip-Hop is ArtAnalysis Of A Cosmetics AdvertisementThe Spring and Autumn19 Century Society: A Deeply Divided EraThe Fifth HorsemanMarketing of Lifeboy Soap A Unilever ProductThe Hockey GameAssess the importance of Nationalism 1815-1850 EuropeThe Masque of the Red Death Room meanings

How Radio Waves Help Us Understand the Universe

How Radio Waves Help Us Understand the Universe Humans perceive the universe using visible light that we can see with our eyes. Yet, theres more to the cosmos than what we see using the visible light that streams from stars, planets, nebulae, and galaxies. These objects and events in the universe also give off other forms of radiation, including radio emissions. Those natural signals fill in an important part of the cosmic of how and why objects in the universe behave as they do. Tech Talk: Radio Waves in Astronomy Radio waves are electromagnetic waves (light), but we cant see them. They have wavelengths between 1 millimeter (one-thousandth of a meter) and 100 kilometers (one kilometer is equal to one thousand meters). In terms of frequency, this is equivalent to 300 Gigahertz (one Gigahertz is equal to one billion Hertz) and 3 kilohertz. A Hertz (abbreviated as Hz) is a commonly used unit of frequency measurement. One Hertz is equal to one cycle of frequency. So, a 1-Hz signal is one cycle per second. Most cosmic objects emit signals at hundreds to billions of cycles per second. People often confuse radio emissions with something that people can hear. Thats largely because we use radios for communication and entertainment. But, humans do not hear radio frequencies from cosmic objects. Our ears can sense frequencies from 20 Hz to 16,000 Hz (16 KHz). Most cosmic objects emit at Megahertz frequencies, which is much higher than the ear hears. This is why radio astronomy (along with x-ray, ultraviolet, and infrared) is often thought to reveal an invisible universe that we can neither see nor hear. Sources of Radio Waves in the Universe Radio waves usually are emitted by energetic objects and activities in the universe. The   Sun is the closest source of radio emissions beyond Earth. Jupiter also emits radio waves, as do events occurring at Saturn. One of the most powerful sources of radio emission outside of the solar system, and beyond the Milky Way  galaxy, comes from active galaxies (AGN). These dynamic objects are powered by supermassive black holes at their cores. Additionally, these black hole engines will create massive jets of material that glow brightly with radio emissions. These can often outshine the entire galaxy in radio frequencies. Pulsars, or rotating neutron stars, are also strong sources of radio waves. These strong, compact objects are created when massive stars die as  supernovae. Theyre  second only to black holes in terms of ultimate density. With powerful magnetic fields and fast rotation rates, these objects emit a broad spectrum of  radiation, and they are particularly bright in radio. Like supermassive black holes, powerful radio jets are created, emanating from the magnetic poles or the spinning neutron star. Many pulsars are referred to as radio pulsars because of their strong radio emission. In fact, data from the  Fermi Gamma-ray Space Telescope  showed evidence of a new breed of pulsars that appears strongest in gamma-rays instead of the more common radio. The process of their creation remains the same, but their emissions tell us more about the energy involved in each type of object.   Supernova remnants themselves can be particularly strong emitters of radio waves. The Crab Nebula is famous for its radio signals that alerted astronomer Jocelyn Bell to its existence.   Radio Astronomy Radio astronomy is the study of objects and processes in space that emit radio frequencies. Every source detected to date is a naturally occurring one. The emissions are picked up here on Earth by  radio telescopes. These are large instruments, as it is necessary for the detector area to be larger than the detectable wavelengths. Since radio waves can be larger than a meter (sometimes much larger), the scopes are typically in excess of several meters (sometimes 30 feet across or more). Some wavelengths can be as large as a mountain, and so astronomers have built extended arrays of radio telescopes.   The larger the collection area is, compared to the wave size, the better the angular resolution a radio telescope has. (Angular resolution is a measure of how close two small objects can be before they are indistinguishable.) Radio Interferometry Since radio waves can have very long wavelengths, standard radio telescopes need to be very large in order to obtain any sort of precision. But since building stadium size radio telescopes can be cost prohibitive (especially if you want them to have any steering capability at all), another technique is needed to achieve the desired results. Developed in the mid-1940s, radio interferometry aims to achieve the kind of angular resolution that would come from incredibly large dishes without the expense. Astronomers achieve this  by using multiple detectors in parallel with each other. Each one studies the same object at the same time as the others. Working together, these telescopes effectively act like one giant telescope the size of the whole group of detectors together. For example, the Very Large Baseline Array has detectors 8,000 miles apart. Ideally, an array of many radio telescopes at different separation distances would work together to optimize the effective size of the collection area as well improve the resolution of the instrument. With the creation of advanced communication and timing technologies, it has become possible to use telescopes that exist at great distances from each other (from various points around the globe and even in orbit around  the Earth). Known as Very Long Baseline Interferometry (VLBI), this technique significantly improves the capabilities of individual radio telescopes and allows researchers to probe some of the most dynamic objects in the  universe. Radios Relationship to Microwave Radiation The radio wave band also overlaps with the microwave band (1 millimeter to 1 meter). In fact, what is commonly called  radio astronomy, is really microwave astronomy, although some radio instruments do detect wavelengths much beyond 1 meter. This is a source of confusion as some publications will list the microwave band and radio bands separately, while others will simply use the term radio to include both the classical radio band and the microwave band. Edited and updated by Carolyn Collins Petersen.

Tesco Research Paper Example | Topics and Well Written Essays - 500 words

Tesco - Research Paper Example In 1997, Tesco set out a strategy to expand its core business. This later resulted in the establishment of online marketing initiative. It also set out to diversify its products and services, in existing and new markets. This strategy helped Tesco to penetrate the newer UK markets successfully, as well as Europe, Asia, and recently, the United States of America. One of Tesco’s business strategies today is to expand its UK market. This is its biggest business and there are more growth opportunities here. From back in 1997, Tesco has wanted to be the most successful international retailer. In 1997, the international business generated 1.8% of Tesco’s profits. This later increased to 25%. If their business plans succeed in the UK, it is probable that the same will even apply to other markets. It is however worrying how the shoppers in UK have lost trust in Tesco and instead prefer to shop from their competitors. If Tesco does not win back trust in their markets, then it ri sks, more major loses, as UK has been its largest market (Duff, 2006). Tesco needs new management, marketing, and business strategies, in order to revive its UK market. The fall of UK market has been growing gradually over the last five years, probably due to the founding of newer markets in the US and parts of China. In an Economist article, an anonymous author feels that, for Tesco to compensate the costs of running the new markets, it had to readjust their business operations in the UK. This involved reducing employee numbers, and lowering prices in order to attract more shoppers. The UK market was neglected as all efforts and attention were drawn on establishing the new overseas markets. Diversification is another problem that Tesco needs to address in order to regain root in UK. Apart from running food-and-drinks stores, it runs a law firm, a bank, among others. Therefore, Tesco

Social Problem Research Paper Example | Topics and Well Written Essays - 2000 words

Social Problem - Research Paper Example This essay is a critical evaluation of crime as a social problem in the society a well as the measures that can be put into place to ensure that the vice is contained for the welfare and the security of citizens in the world. The rate of crime has risen significantly in the society. To some extent, this can be attributed to the invention of lethal weapons such as guns and ammunition especially during the world wars whereby the various super powers were battling over military superiority (Mednick, 2001). This saw the invention of weapons of mass destruction such as nuclear bombs, assault rifles, and grenades as well as other small arms such as pistols and bayonets. Whereas the initial intention of these discoveries was for the protection of the nation’s sovereignty through military empowerment, the end result was that the equipment found their way into the civilian hands either accidentally or through illegal means. For example, it is approximated that 190,000 weapons issued to Iraq forces in the year 2007 can not be accounted for by the US department of defense (Dunbar, 2006). Probably, the arms found their way into the wrong hands of illegal forces who pose a great risk to the security of civilia ns as well as government forces that are out to maintain law and order. People commit crimes due to a variety of reasons. These reasons are for example peer pressure (Mednick, 2001). This refers to the influence that people may have on the conduct of their friends who could be of the same age group as they are or even older who may decide to follow the habits of others without questioning the moral aspect of what they intend to do as long as it satisfies their worldly fantasies. Such groups introduces their friends to crimes such as drug trafficking which is a well paying but risky vice bearing in mind of the consequences that one would face once he is arrested.

World War Two Essay Example for Free

World War Two Essay After World War Two, the United States government faced a problem. Against Soviet pressure in Asia, Africa, and Latin America, it wanted to convince the world, especially new nations emerging from colonialism, of America’s moral leadership. Often, it found that its most exasperating opponents were some of its own people. The Unites States was profoundly racially segregated. In many states, blacks were legally relegated to separate and profoundly unequal schools. Businesses followed social or legal rules which barred or degraded blacks. Courts often functioned with a callousness and brutality of authoritarian regimes. In Cold War Civil Rights, Mary Dudziak shows how international needs prompted the United States to respond to its racial problems. In America’s long struggle to deal with race, leaders had often brought foreign influence to bear. Frederick Douglass had appealed for help in England, arguing that the whole human family needed to address this problem. 1 During World War I, the war to make the world safe for democracy, black leaders had sought to make America safe for Americans, but to little avail. World War Two marked the turning point. Fighting against regimes that spouted racist ideologies while still segregating its armed forces, America found it had to confront its own moral dilemma (pp. 7-8. ), especially as this dilemma took on strategic implications: Axis propaganda mocked the notion that non-whites could expect justice from racist America. (Pp. 8-9. ) While some voices were raised, the problem went largely ignored. America had not yet committed itself to the ideals that it had sacrificed so much to secure for others. (Pp. 9-11) The Cold War hobbled the use of foreign influence to aid the civil rights effort. Anyone airing domestic issues overseas might now be linked, often wrongly, to communist agitation. (P. 12) Still, a space remained, in which civil rights was driven by international concerns. America found it had to project an increasingly detailed image abroad. International pressures forced the United States to show itself confronting its racial problems. Often, this meant that international concerns drove the federal government and major social and political leaders to deal with domestic racial issues. (Pp. 13-14) Inherently, national leaders in international affairs were thrust into prominence in civil rights struggles. Professor Dudziak points out that her emphasis on the roles of leaders â€Å"should not be seen as an effort to privilege a top-down focus as ‘the’ story of civil rights history. † (P. 14) The vignette with which she opens the book illustrates how leaders were involved. In 1958, a black handyman in Marion, Alabama was charged with stealing less than two dollars in change from a white woman. Charged solely with robbery, he was convicted by an all-white jury and sentence to death. The case caused an outcry around the world. American businessmen overseas feared losing substantial market leverage if the death sentence was carried out. From around the globe, the United States heard calls to overturn the sentence. In the American government, this international pressure was focused on the American official charged with such concerns, the Secretary of State. John Foster Dulles probably did not care about a black handyman from Alabama, but he could not ignore the dispatches pouring in from American consular offices. He telegraphed the governor of Alabama, and the governor reported himself ready to respond to the outpouring of interest in the case. The sentence was quickly commuted. (Pp. 3-6) Turning to the story of how international pressure and domestic race relations shaped one another, Dudziak combine colorful details with a command of the big picture. She begins with Truman, who came to office facing racial concerns. Southern whites fought to defend a way of life threatened by the changes the war had wrought. (Pp. 19-23) Eventually, his reelection effort forced Truman to press the civil rights issue. Hoping he would win voters from the Republicans and the Progressives, Truman’s advisors urged him to speak out on civil rights. His advisors gambled that this would attract black voters, and reasoned that the south would stay safely Democratic. (Pp. 24-25) Accepting this advice, Truman called for civil rights measures that he knew he could not get through Congress. (Pp. 25-26) To his chagrin, southern Democrats bolted and formed their own party, but the strategy worked. Truman carried critical states, polling better among blacks than Roosevelt had done four years earlier. (P. 26) Truman’s key issue was the Cold War, and Truman found that America’s enemies made racial relations a major story. How could the United States claim that to be a model for emerging nations when America was so segregated? Throughout the world, the news media stressed racial issues. A California court decision striking down an antimiscegenation law was widely reported in the Philippines. (Pp. 32-33) American race problems were constant news in India. (P. 32) Communists focused on race issues, trying to embarrass the United States. (Pp. 38-39)2 And America embarrassed itself internationally when foreign diplomats were barred from various facilities. 3 To beat the bad foreign coverage, the United States tried to tell its own story. (Pp. 44-46) As Dudziak shows, some efforts foundered because the world did not share America’s zeal for anti-communism. Pp. 54-60) Even people the government wanted to enlist in its efforts sometimes balked. Sadly, blacks who failed to meet expectations established and enforced by zealous officials often faced serious pressure, as shown by the cases of Paul Robseon (pp. 61-62), Louis Armstrong (pp. 66-67), and Josephine Baker (pp. 67-77). President Truman desegregated the American military. Frustrated that Congress would do nothing on civil rights, Truman used his executive authority to order the military to integrate. (Pp. 82-90) Important as this action was, Dudziak argues that Truman made an even greater contribution by supporting the efforts of the NAACP’s legal attacks on desegregation. Through its briefs amicus curea and other arguments, the government pushed back the color line, often by showing the courts how important these cases were to American international prestige. (Pp. 82-114)4 President Eisenhower was frankly reluctant to endorse the great legal case of Brown v. Board. But in September 1957, he had to decide if Arkansas was part of the United States. Orville Faubus called out the Arkansas national guard. In naked defiance of the Supreme Court, he ordered that blacks be kept out of Little Rock’s schools. He argued that tensions were so high that if the schools were forced to integrate, violence would follow. To protect the black students, he would keep them segregated. (P. 116) As Eisenhower knew, the world was watching Little Rock, and America’s prestige stood in the balance. Huge teams of correspondents from around the world reported each steps of the strange dance of Washington and Arkansas. (Pp. 115-44) After tolerating three weeks of stalling, Eisenhower acted. The 82nd Airborne Division, with fixed bayonets, surrounded Central High School and escorted nine black student inside. (P. 129) Just nine days later, American prestige took another blow: the Soviets launched Sputnik. (P. 145) Roused, the United States dealt with both problems using a single tactic: decisive action. Space programs were accelerated, and the government moved ahead in Arkansas. (Pp. 145-46) On the legal front, the Supreme Court ruled that the rights of blacks could not be sacrificed to whites who would use violence or the threat of violence to hold them back. (Pp. 146-47)5 John Kennedy came to office as an activist. Unfortunately, he failed to grasp the need for activity in the field of civil rights. Hoping to concentrate on international relations, he was embarrassed and felt undercut by the Freedom Riders trying to desegregate buses in the south embarrassing. (P. 158) Initially he largely placated southern Democrats. (P. 156) Slowly, however, he learned with newly formed African nations, American standing required pressing civil rights. (Pp. 162-63) Kennedy did act decisively when riots broke out at the University of Mississippi , and much of the world applauded. (Pp 163-66) Still, African diplomats continued to face embarrassments in traveling to and from Washington. (Pp. 152-54, 1167-69) In 1963, Birmingham. Alabama police used brutal tactics to try to suppress civil right marches. Television images of police brutality (pp. 169-70) raised cries, especially in Africa, that racists were barring all legal change. As Kennedy pressured Alabama, the world applauded. (Pp. 175-78) Feeling the impatience of civil rights activists at home and abroad, in May 1963, Kennedy tried to change the American legal system, which faced new defiance from southerners even as he realized that under traditional American law, the federal government was powerless to act in many civil rights matter. He appeared before a joint session of Congress and called for of bold civil rights laws. (P. 180) This speech galvanized the civil rights movement at home and abroad. (Pp. 181-83) Throughout the world people praised this new initiative. (Pp. / 185-86) At home, the civil rights movement made the first great march on Washington. Even as new problems arose, it seemed that Kennedy was ready to deal with them. (Pp. 198-99) In the wake of Kennedy’s assassination, Lyndon Johnson pressed new civil rights measures through Congress, giving the federal government sweeping powers to enforce civil rights. (Pp. 203-20) Simultaneously, the federal courts abolished travel restrictions that had limited Americans’ rights to travel overseas. (P. 220) One American who traveled during this period was Martin Luther King, going to Norway to accept the 1964 Nobel peace prize. (Pp. 222-26)6 When Dr. King returned to lead marches from Selma, Alabama, he had a firm and supportive governmental response, communist criticism of American civil rights faltered. (Pp. 234-39 But even then, the civil rights movement was destroying itself. Urban riots brought violence and despair rather than movement. Dr. King was assassinated. Robert Kennedy was assassinated. The United States fought a war in Vietnam in which its overwhelmingly non-Asian army seemed totally oblivious to the issues of occupying an Asian nation. (Pp. 242-48) The story that Dudziak tells in this book is important to American history. Civil rights and world events did one another during this period. Now, with globalization and the Internet making the entire world essentially local, America needs to consider this period, learn from it, and learn how to apply those lessons to the present. ENDNOTES

The Corrupt Social Structure Exposed in A Tale of Two Cities :: Tale Two Cities Essays

The Corrupt Social Structure Exposed in A Tale of Two Cities Charles Dickens has been acclaimed as one of the foremost satirists of the nineteenth century. In his novel A Tale of Two Cities Dickens finds fault with the social structure of the society. A few of these social problems are the difference between the classes, the lunacy of the revolution, and the judicial system in effect as this time. The first of the faults in the social structure of the society is the difference between the classes. It is not just the difference between the poor and rich but also between the rich and the royalty. While Monsieur the Marquis is driving through St. Antoine, he runs over a child. All he does is toss a few gold coins out to the father and drives away. This is showing that all the aristocracy cares about is money. Another place in the novel where Dickens shows the difference between the classes is when the Monseigneur is having his chocolate while everyone is waiting to speak with him. When he is done with his chocolate all he does is walk out and brushes past everyone else as if they are not there. This shows that all the higher aristocracy cares about is themselves. Another fault the Dickens points out about the social structure in the society is the lunacy associated with the revolution. The way the people of St. Antoine get crazy from being in such a violent situation is the fault that is being described here. When the wood-sawyer starts talking about his saw as "his little guillotine" it shows that he is affected and is a "typical revolutionary", with a cruel regard for life. Another place where Dickens describes this revolution lunacy is when the crowd of "five thousand demons" come around the corner "dancing" to the Carmagnole, the song of the revolution. This shows that everyone who has a part in the revolution has become like one, a large mass of mindless people who only have death on their minds. The third fault that Dickens wants to point out in the novel is the way the judicial system is corrupt. Throughout the novel Dickens mentions that any of

Mac & Cheese Essay

The article â€Å"Why Games are Good for You† by Steven Johnson presents reasons why electronic video games are not harmful. While other people have written and talked about the harms that video games bring to young people. , Steven Johnson argues just the opposite. He says that video games have many benefits including making us smarter. Steven Johnson begins his article by describing what the critics say about video games. First, they are a great waste of time says Dr. Spock. At their worst, they promote violent responses from children. The main argument about video games is that they take away from children reading. Then the author presents the reasons that reading is so good for people. However, the author then says that a lot of the criticism about video games is because they are being judged by old standards by people who believe reading is the main way for children to learn skills. He asks the reader to think of a world where video games came before books. Then he argues that the criticisms of books would look a certain way. The criticisms are the author’s way of showing benefits of video games, like they are three-dimensional, and they have strong visual images and sound. The user uses complex motor skills to navigate them. Also, he shows that the children interact with the games and can control what ha ppens in them. Steven Johnson then shows that the arguments used against books in this made up situation are like the ones used for video games. They do not show the benefits of reading like using the imagination or the shared experience of reading the same story. The arguments against video games are limited also says the author. He says if you compare video games to books, then the games will not be judged well because the two are so different. Next, he talks again about the benefits of reading like concentration and making sense of words and meanings. After showing how reading brings many benefits, he then argues that some of the benefits of readings are found with video games. He says, â€Å"By almost all the standards we use to measure reading’s cognitive benefits—attention, memory, following threads and so on—the nonliterary popular culture has been steadily growing more challenging over the past thirty years† (485). Research is showing in the last few years that people who play video games regularly are gaining important skills. In fact, Steven Johnson argues that â€Å"Increasingly the nonliterary popular culture is honing different mental skills that are just as important as the ones exercised by reading books† (485). He provides examples of why he believes this. Steven Johnson does not agree with critics of video games who believe they are not only a waste of time for children, but can cause harm. Instead, he argues that video games provide many benefits and skills for children including motor skills, interaction with a narrative, a rich landscape of sounds and images and so forth. Other researchers are starting to agree that video games are providing some benefits. Steven Johnson believes that video games should be valued more, but he also suggests that reading is still important. The main point, though, is that parents and others should stop thinking that video games are all bad and appreciate the value they bring to the child.

Marketing and Online Social Networks

INTRODUCTION Situation Synopsis: Competitors have developed different approaches to attract consumers in the online dating market; some of which have been copying eHarmony’s product features and using alternative strategies to attract singles. Company’s Current Strategy: eHarmony uses a focused differentiation strategy. It focuses on singles seeking a serious relationship and long-term compatibility. It distinguished itself from other sites by using a unique matching algorithm. They have also invested substantial resources into marketing and R&D. Problem Statement: eHarmony has opened the door to their competition by declining potential customers as a way to ensure quality control. eHarmony's CEO must decide how to react to imitations of its business model, encroachment by competing models and the rise of free alternatives. ANALYSIS 1. EXTERNAL ANALYSIS 1. General External Environment Demographic: †¢ Age 40 and 50 year olds becoming the fastest growing segment †¢ Age structure: 60% of eHarmony users were women †¢ Members reflect the geographic distribution of the US quite well Legal †¢ Lawsuits for discrimination, etc. †¢ Privacy settings Socio-Cultural: †¢ Average age to get married is increasing †¢ The marriage rate had reached its lowest point in recorded history †¢ Cultural changes and economic factors had a substantial effect on the marriage market †¢ Fluctuating divorce rates †¢ One-fifth of marriages were initiated through online encounters Technological: †¢ Increasingly sophisticated communication and recording technology †¢ R: relationship dynamics, physical attraction, and couples †¢ Must obtain patents for matching systems Global: †¢ Competitors have expanded globally 2. Industry Situation Analysis 1. 2. 1 Industry Structure The online personals industry can be segmented into 4 different categories where the 3 main players; eHarmony, Match, and Yahoo! Personals are represented by the Paid Do-it-yourself category: †¢ Paid Do-it-yourself Sites †¢ Free Do-It-Yourself Sites †¢ Niche Sites †¢ Online Social Networks 1. 2. 2 Industry Direction and Trends Competition is steadily increasing. Many companies within this industry try to develop new approaches in an attempt to divert customers away from market leaders such as eHarmony. Some either put up few barriers to join or allow people to join for free. The industry is expected to rise and perhaps double by 2012. Trends that may be important for this industries future include the following: †¢ Subscribers to these sites tend to be repeat users †¢ 40 to 50 year olds are the fastest growing segment †¢ Marriage rate has reached its lowest point in recorded history †¢ Divorce rates are constantly fluctuating 1. 2. 3 Industry Economics The online personals market grew very slowly, reaching only $40 million in 2001. In 2007, as a result of changing attitudes amongst consumers, the industry increased to $900 million. Observers have predicted that the industry may double in size by 2012. 1. 2. 4 Industry Driving Forces Internet: As the number of people becoming internet savvy increases, so does the number of potential customers for online personals. †¢ Globalization: Some competitors, for instance Match, have already branched out to markets overseas. †¢ Industry Growth Rate: Industry expected to double by 2012. †¢ Who buys & how it is used: Online personals are most popular for middle-aged (40-50) peoples. Used to find potential mates for those seeking various different types of relationships. †¢ Marketing Innovation: â€Å"eHarmony is one of the few online companies that made offline marketing work and pay for itself. Many companies end up spending large quantities on their marketing strategies but do not necessarily acquire more customers. †¢ Changes in Societal Concerns, Attitudes & Lifestyles: More and more people are becoming internet savvy therefore increasing the market potential for online personals. 1. 2. 5 Key Success Factors (See Appendix A) 1. 2. 6 Strategic Groups Map (See Appendix B for Strategic Groups Map) Cost to join and barriers to join an online personal site are the two dimensions which are relevant to a firms’ performance within this industry. Harmony possesses the highest membership fees in the industry along with particularly high barriers to join. Even their direct competitors; Match and Yahoo! Person als differ from eHarmony in that they have much lower barriers to join as well as lower sign up fees. Most of their indirect competitors are free and have little to no barriers to join. 1. 2. 7 Strategic Issues in the Industry †¢ Industry was plagued by people misrepresenting themselves and putting false personal information †¢ Users are concerned about the privacy of their information †¢ Level of customer dissatisfaction remains high . 2. 8 Opportunities & Threats Opportunities: †¢ This industry will continue to rise in popularity due to increasing usage of computer technology. †¢ Due to it being a more affordable means of match making, people will generally turn to online personals as opposed to other offline services. Convenience also plays a factor. †¢ Increasing their market share, catering to more market segments. (Niche markets). Threats: †¢ Online personals sites with more resources pose a threat to those lacking resources. †¢ Security issues linked with sharing information on online personals. Online dating scams) †¢ Reduction of barriers could also mean expanding globally before other competitors capture foreign market segments. 3. Competitive Situation Analysis 1. 3. 1 Competitive Forces (See Appendix C for analysis). After analyzing Porter’s five forces it is concluded that the online personals industry is attractive. 1. 3. 2 Competitive Approaches †¢ Match: They target individuals looking for â€Å"enduring romance†. They have also expanded their markets overseas. †¢ Yahoo! Personals: The types of consumers they target are not specified in the case. Although they have expanded their markets overseas †¢ Online Social Networks: relies on viral process through which friends encourage their friends to join. 1. 3. 3 Competitive Strengths & Weaknesses (See Appendix D) 2. INTERNAL ANALYSIS 2. 1 Company Situation/Resources Analysis (See Appendix E) 2. 2 Operations Analysis: not applicable to this case 2. 3 R Analysis †¢ E-Harmony Labs: In which scientists study different aspects of love (Biological, sociological, and neurological foundations of love) †¢ Scientists continue to do research on physical attraction. They believe that the initial encounter is the crucial in determining the long-term success rate of relationship. †¢ Invested heavily on studies on couples. These studies analyzed how relationships were affected after specific life stages, for example, after a first child is born. 2. 4 Procurement Analysis: not applicable to this case 2. 5 Marketing and Competitive Position †¢ Successful marketing formula: the use of testimonials enabled their offline marketing efforts to pay for itself. †¢ Competitive position: â€Å"matching on the basis of long-term compatibility. †¢ Focus on direct-response marketing and only work with firm’s who truly understand this form of advertising. †¢ They purchase media at lower rates. †¢ Advertise only on national cable networks and avoid broadcast television. (Less costly approach) †¢ ? of budget spend on TV and radio advertising, ? is spent on Internet search and banner ads (expensive). 2. 5 HR Analysis The co mpany grew to 230 employees, half of whom were in customer service. They also employ a team of uniquely positioned research psychologists. 2. 6 Managerial Preferences/Values Analysis The CEO, Greg Waldorf values the exclusivity of the site. †¢ Their customers values long term relationships. 3. APPRAISAL OF STRATEGIC ISSUES 3. 1 Evaluation of Current Strategic Performance 3. 1. 1 Strategic Resources: Tangible †¢ Financial: Ability to generate internal funds: marketing campaign paid for itself within the first week †¢ Borrowing capacity: Received 3 million from an investment firm at start up †¢ Technological: Scientifically produced matching algorithm *** Organizational Resources and Physical Resources do not apply to this case Resources: Intangible †¢ Human resources: knowledgeable team of psychologist †¢ Innovation resource: labs were tasked with studying the biological, sociological, and neurological underpinnings of love †¢ Reputational resources: eHarmony’s focus on serious relationship resonated well with faith communities Capabilities: †¢ Marketing: Highly successful marketing formula †¢ R: secured a patent for the matching algorithm †¢ Strong vision *** Distribution, Human Resources, Management information systems, Management, and Manufacturing do not apply to this case Core Competencies: Sustainable Competitive Advantage: †¢ Patented matching system and guided communication system †¢ Unique positioning of its team of research psychologists †¢ Successful marketing formula *** Value Chain does not apply to this case 3. 1. 2 Financial †¢ Borrowing capacity: Received $3 million from an investment firm at start up. †¢ Opportunity Cost: Declines to sell memberships to at least one million people annually costing the company an estimated $100 million per year. Break Even: By early 2002 registrations had grown to over 300,000 allowing the firm to break even that year and become cash flow positive the next. †¢ Fixed Costs: Advertising: Marketing expenses reaching as much as $80 million per year, firm profitability depended on efficient customer acquisition 4. FORMULATION AND DISCUSSION OF STRATEGIC ALTERNATIVES 4. 1 Option 1: Reduction of Barriers Pros: †¢ Allowing more subscriptions will increase revenues †¢ Cost eff ective †¢ Would tap into niche markets such as the gay and lesbian communities (largest niche market). User satisfaction increase when there are more users †¢ Denies competitors a chance to grow (Chemistry) Cons: †¢ Current members will not be as confident when recommending matches †¢ Less exclusive †¢ Spend money in R: New matching models 4. 2 Option: Broadening Customer base to include casual daters Pros: †¢ Strong point of differentiation: Introducing the matching algorithm to the casual dater segment †¢ Allowing more subscriptions will increase revenues Cons: Undermining its credibility with individuals seeking individuals seeking long-term commitment †¢ Exposure to more competitive rivalry †¢ Spend money in R: New matching models 4. 3 Option 3: Growing a new business based on R Pros: †¢ Greater audience which allows for more subscriptions thus an increase in revenues †¢ Reducing risk of being trampled by competitors by dive rsifying Cons: †¢ Can tarnish eHarmony’s reputation and name brand †¢ Risky because it may not gain as much as what was anticipated †¢ Growth strategy may not be concrete . 4 Option 4: Rapid Geographic expansion Pros: †¢ Enables them to take control of target segments before their competitors do †¢ Increases their geographic scope which translates to increased revenues Cons: †¢ The matching portfolio may not cater to foreign markets (Different cultures etc. ) †¢ Large investment in R in order to create new algorithms †¢ Must take into account politics, religion, culture 5. STRATEGY RECOMMENDATION Since its inception, the company has declined to sell memberships to at least one million people who sought to become paying customers. As a result, the opportunity cost of this decision has lost the company an estimated $10 million in revenues per year. eHarmony should continue to focus on it’s vision in creating long-term relationships, however while reducing the amount of barriers they have instilled in order to become a member. By reducing their barriers not only will they increase their market share, they will be able to cater to more market segments (niche markets). Reducing their barriers could also involve expanding their services globally before other competitors capture significant foreign market segments. On that note, they can also deny their competitors a chance to grow. This will also satisfy their current users since there will be a greater selection. On the other hand some users may not take well to the idea, but as long as eHarmony maintains some element of control regarding who is accepted the changes may not be noticed. To conclude, we believe the R expense of creating a new algorithm will prove to be a worthy investment. [pic]

Cx Ima Bascxfdfd Essays

Cx Ima Bascxfdfd Essays Cx Ima Bascxfdfd Essay Cx Ima Bascxfdfd Essay It should be readable but in a proper discourse and with a proper display. The content of the textbook as we have already mentioned should be encyclopedic i. e. knowledge based facts, concepts, values and attitudes. There must be reading assignments, rewriting assignments, summaries, recalls and text included as teachable part of the textbook. The structure of a textbook is based on problem-solving technique. The coherence of a textbook needs clarity of ideas, i. e. readability with commenting words and phrases.A textbook should be appropriate to the topics by explaining in proper language and discourse, related with the previous knowledge and using graphs, illustrations, pictures, photographs to depict the concepts. Its talk should be friendly like â€Å"Have you ever been / heard†. It is called meta-discourse. Activities, questions, projects, intellectuals and emotional engagements should be placed as a part of teaching in a textbook. A textbook is not only a student â€Å" aid, it is also a teachers tool†, so a student should know that what he has to do with the text and a teacher should be given pedagogical points.Hence, it is recommendable that students comer, and teacher points should be given in a textbook though there may be a separate work book or a teachers guide. A textbook is a product for teaching learning process. It would be rather developed and not written. It should not be a piece of writing and not a piece of literature or mere 1 GUIDELINES FOR TEXTBOOKS AUTHORS Understanding Curriculum Standards – Benchmarks SLOs Standards The competencies by descriptive statements specifying broadly, the knowledge, skills and attitudes that students will acquire, shall know and be able to do in a particular key area during the course of study.These are qualitative in nature and sets out the learning targets. They may not be subject specific. Benchmarks The standards indicate what the students will accomplish at the end of each developmen t level. They are subject specific. SLOs The detailed statements describing what students are supposed to learn and be able to do at each grade level to achieve the specified benchmarks. They are activity specific and generally observable and measurable. 2 A Paradigm Shift From Traditional approaches: 1. Based on contents topics 2. Focus on objectives 3. Learning Medium â€Å"Words† 4.Focus on teaching 5. Teacher centered 6. One way approach 7. Reading, writing, communication and using arithmetic (skills) 8. Assessment of content knowledge simple understanding 9. Promote memorization Guidelines for textbooks authors To Standard based approaches: 1. Based on standards 2. Focus on SLOs 3. Learning Medium â€Å"Images† 4. Focus on learning 5. Student centered 6. Variety of approaches 7. Interpersonal, team work and problem solving skills 8. Assessment of content ,skills and attitudes, deeper understanding, reasoning and application 9. Promote thinking What is new in a T extbookFrom descriptive and reading approach to information mapping, Interactive elements, life skills activities, gender equity, brain teasers for initiating discussions, diagrams, illustrations, worked examples, Interesting information in Boxes, critical thinking problems and FAQs for effective Learning. COMPUTER SCIE ENGLISH 11 NCE 8It is a 10 great virtue to be helpful PUNJAB TEXTBOOK BOARD, LAHORE PUNJAB TEXT BOOK BOAR D, LAHORE 3 Guidelines for textbooks authors Qualities of a Textbook Writing a good textbook requires the skills of a subject specialist, a curriculum expert, a good teacher with classroom experience, and an imaginative author.Structured approach Active learning methodoloyg Development of critical thinking Improved teaching methodology Focus on skills development rather than rote memorization Pre-tested in field Active learning methodoloyg Gender balanced Active design and layout Interactive contents 4 Guidelines for textbooks authors NATIONAL CURRICULA 2006/07 E nvisage Textbooks O Providing knowledge which is useful for a developing society. O Inculcating problems-solving approach to create independent / critical thinking. O Creating skills and attitudes relevant with real life situation.O Reflecting innovative writing/modern production processes. O Containing upto date ; age appropriate text. O Based on conceptual assessment, thinking based exercises instead of fact / memory questions oriented only. STRATAGEM TO DEVELOP A TEXTBOOK Get help from the information super highway If you have access to internet, explore its nooks and carnies, such as e-mail, use Google, the worldwide web (www), and so on. The existence of www had search engine makes it easy to find services of information on any topic.To use a search engine, just type in one or more keywords or phrases, and the search engine looks over the millions of websites around the world to find those that mention these words or phrases; then you can visit those sites. The whole process ta kes only a few seconds. One URL is google. com and another is www. msn. com to search sites: It is very essential to be careful to give credit to the sources being used. If you copy material from the internet or from other sources and present it as your own, you stealing another persons property or you are misguided by another persons ideas.O Review all contemporary books for content prior to start work. O Assume students having no prior knowledge when presenting new term – define / explain as required. O Provide smooth transition from previous information covered and new information presented. CHAPTER OPENING O Describe SLOs at the beginning of each chapter clearly stating the objectives and skills to be achieved in the chapter. O Give a brief overview/preview/introduction/outlines of the chapter. O The chapter can also be opened by giving a case study/quotation or any other special feature. 5 Guidelines for textbooks authorsCHAPTER CORE O Add historical and current dates o f interest. O Include enough information to allow the reader to comprehend a specific concept maintaining breath and depth for addressing the expected learning outcomes of the National Curriculum. O Build vertical linkage between various concepts from lower to higher level and at the same time horizontal linkage of concepts of one discipline with the others. O Avoid overlapping of concepts vertically as well as horizontally. If need arises, give recall paragraphs. O Relate the concepts to students own experience and observation.O Textual matter should be harmonized reflecting unity and coherence, discussing diverse view points wherever appropriate. O Provide guidance, as necessary, on safety, health and environment requirement pertaining to the learning event. O Text and activities to demonstrate care and respect for the environment. COMMUNICATION O Fewer words are better. Be concise, use simple language which consists of short sentences. Prefer graded vocabulary. O Present content using consistent nomenclature/ internationally accepted terminology/units. O Highlight the headings, sub-heading, key words, terms and definitions.For distinction use level heading â€Å"A† 4. 1, 4. 2level â€Å"B† 4. 1. 1, 4. 2. 1level â€Å"C† (a), (b), (c) (i), (ii), (iii)-and level â€Å"D† bold but unnumbered. ILLUSTRATIONS O Use the appropriate elements to promote comprehension – charts, tables, graphs, illustration, line drawings – cartoon types illustrations for children. Real life coloured photographs and illustrations make the substance vivid, attractive and easy to digest. O Draw figures to size and should be numbered as Fig. 4. 1, 4. 2, 4. 3 followed by captions, label if needed (font size 9).All figures to be cited in the text. 6 Guidelines for textbooks authors INTERACTIVE ELEMENTS O Pre-reading O Activities while reading O Headers and footers O Linkage of text and figures O Elaboration of concepts with examples O Interaction o f text with society O Puzzles O Brain teasers O Quick quiz O â€Å"Do you know† in boxes O STS connections O Field trips O Clippings O Flash cards O Models O Work sheets O Flow charts O O O O O O O O O O O O O O O O O Labeling a diagram Peer discussion Problems solving Clipart/Cartoons / caricatures Tidbits – speech bubbles Review question–re-enforcement activities.Quotations Demonstrations Colourful pictures Group tasks Points to remember Role play Library research Mini projects Surveys Case studies Exhibition INFORMATION BOXES Make effort to make user friendly text and lively by quoting connections with society at appropriate places in boxes such as:v v v v v v Tidbits: to provide snippets of interesting and useful knowledge. Fascinating facts: creating a sense of wonder giving unbelievable information but true facts of the nature. Quick Quiz: question to recall, think and apply what they have learnt as well as to re-enforce by learning of key concepts and pri nciples.Point to ponder / Brain teaser: to encourage the art of thinking by mentioning live situations involving science applications. Did you know: Interesting relevant or additional information. Remember/Caution/Attention: The text needed to be emphasised. 7 Guidelines for textbooks authors Specimens of various boxed informations Respect the Earth, it is the only one we have. Tidbit Most abundant organizms in the world are bacteria One big tree fulfils oxygen needs of 36 children per day. The dead sea is highly saturated with salts. The crystals start appearing in it even with a slight decrease in the temperature.The workers in a noisy factory may suffer from â€Å"tinnitus† caused by long exposure to loud sounds. They must wear ear plugs to avoid further hearing loss while on job. Science Tidbits Grade IV The best example of solution of carbon dioxide in water is soda water Grade IX The weight of an average apple is nearly one newton. Grade IX A light year is the distance covered by light in vacuum in one year. It equals 15 9. 46 X 10 m Grade IX The bullet train in Japan and France run over electromagnetic track instead of ordinary iron rails. Grade IX The friction in the human joints is much reduced due to the presence of a fluid – a natural lubrication.Grade IX The dead sea is highly saturated with salts. The crystals start appearing in it even with a slight decrease in the atmospheric temperature. 8 Guidelines for textbooks authors Fascinating Facts Sun showers as much energy on the earth in one hour as much as all other sources produce in one year. 1. 5 million children die every year from contaminated drinking water. One million atoms, if arranged one above the other, will have the thickness of a human hair. Matter in plasma state makes up much of the universe. The matter of Sun is also in Plasma state. Point to ponder Why touch-me-not is called so?Why do we feel cool when we sit under the fan wearing wet clothes? Why deserts nights are c ooler while the days are very hot? What would happen if photosynthesis has stopped? What would happen if there were no bacteria? Remember! Caution! Attention! The future of our children depends upon development without destruction of natural environment. Listening to loud music isharmcul,sounds above 85dB ar hazardous to hearing. Pop music isoft en 110dB or louder, so the potential of hearing damage is very real Noise can kill silently A 30dB sound is ten time more intense than 20dB sound but twice as loud.The planet Jupiter is not terrestrial body as our Earth but a gas-giant. The efficiency and productivity of the worker is badly affected by noisy environment. If a factory owner adopts noise control measure, the cost is paid back in the form of enhanced efficiency and productivity in addition to better health of the workers 9 Guidelines for textbooks authors Brain Teasers / Quick Quiz Why touch-me-not is called so? Why do we feel cool when we sit under the fan wearing wet clothes? Can we talk while standing on the moon as on earth? What would happen if photosynthesis has stopped? Which biomes act as the nature’s lungs?What would happen if Earth suddenly stops revolving around the Sun? Other Eye-catchers Remember Inexpensive foam earplugs can reduce noise level by 20dB to 25 dB. Caution: No plastic wrap Food should not be heated in the micro wave oven using plastic containers. Dioxins from the plastic are released which are highly poisonous for our body cells. Use Pyrex glass or ceramic containers only. Remember ! Radioisotopes are unstable isotope of an element emitting nuclear radiation. Did you know? These symbols are used to indicate the presence of radioactive material. 10 Guidelines for textbooks authors VARIOUS ACTIVITIESO Build process skills such as observation, measurement, data collection, analysis etc. through various types of activities or mini projects. Activities Emphasize Learning Through Visual Verbal Logical Kinaesthetic Auditory Inte rpersonal Intrapersonal Pictures, colours and graphs Words/discussions/questionings Pattern, reasons, numbers Physical activity touch Through sound Through interaction with others Through independent work reflection/imagination O Student centred and activity-oriented text enhances quest of learning, develops ability to think scientifically and critically; and develops creativity.The first step towards scientific literacy is to engage the students in asking and answering meaningful questions starting with why, how and should. â€Å"Why† questions are related to scientific inquiry â€Å"How† questions address problem solving process â€Å"Should† questions indicates decision making Hands-on activities reinforce the understanding of concepts develop process skills. They are: Structural Inquiry: Guided Inquiry: Open Inquiry: Instruction are given to perform the activity without telling the expected outcome Students develop a procedure to investigate a problem selected by the teacher.Students identify a problem to investigate and design their own investigation. Types of Activities: 11 Guidelines for textbooks authors How to write an Inquiry? O Start with an open ended question or a demonstration. Allow responses and subsequent questions from students. O Involve students to collaborate on designing experiment or process. O Ask students to conduct experiment and or gather data. O Ask to locate, select, organize and present information from a variety of sources. O Allow students to analyze and interpret data. O Identify a problem, plan and carry out investigation for its solution.O Encourage students to identify pattern, report trends and draw inferences. O Allow discussion and information communication etc. O Finally ask the students to draw conclusion. A Sample Inquiry: Grade IX (Structural Inquiry) Material Procedure 1. Come to class with an electric kettle filled with water. Let students wonder! 2. Plug in the cord and switch on the kett le to do its job. Soon steam will begin to escape from the spout. 3. Get a cold, white ceramic plate and hold it up at a safe distance from the spout. Tilt it slightly. 4. Water droplets collect on the plate and soon begin to fall down. The water cycle 5.Now ask students what was happening? Facilitate them in making analogies: Kettle, Bodies of water, Electric socket, Sun, White ceramic plate, Clouds 6. Lead the students into the terminology: O O O O evaporation water vapor condensation precipitation Electric Kettle and white Ceramic Plate 7. Help them see the CYCLE 8. Distribute Worksheet 12 Guidelines for textbooks authors WORKSHEET Part A: Complete the sentences using the words below: Groundwater living things reservoirs Lakes and oceans water cycle 1. In the water cycle, water is stored in__________________ 2. Water is an important need of all_____________________ 3.Water that soaks into the soil and rock layers is called___________ 4. Places where water is stored are called____ _______ 5. Evaporation, condensation, precipitation, and storage are all parts of________ Part B: Match the statements on the left with the words on the right ______________ 6. forms clouds ______________ 7. causes runoff to flow downhill ______________ 8. a type of reservoir ______________ 9. can be trapped in spaces in rock 1 2 3 condensation water tower groundwater gravity 4 Part C: Use the words below to identify the processes in the water cycle Evaporation Precipitation Condensation Storage 10 11 12 13 3 Guidelines for textbooks authors A Sample Inquiry: Grade VI (Structural Inquiry) O Take three torches / ray boxes. O Paste green cellophene filter paper on the glass of one of the torch. O Similarly paste red and blue filters on the other two torches. O Overlap light of torch on the light of other on a sheet of white paper in a dark room. O Tabulate your results. Mixing of light Result Red + Blue Green + Blue Green + Red Red + Green + Blue O From your above observations, which light you will get by mixing blue and yellow? O Nadeem is wearing yellow jacket and blue jean and while Neena red shirt and green scarf.What color of clothes will be seen in a room of red light? And in a room with blue light? Sample Inquiries: (Guided Inquiry) O Collect material from library, magazines, newspapers on the subject â€Å"impact of human activities on environment†. Discuss the impacts with your peers and teachers. O Sort out news and articles related to the environmental issues from the newspapers of the last one week and place them on the board. O Draw food chains and food web on the basis of your observations of a pond or garden eco-system. O Categories the organism in the above activity as produces, consumers and decomposers.O Give a puzzle to solve to a class in a noisy environment using a pre-recorded loud noise of unpleasant sounds. The same be repeated in a silent environment, compare the results and draw conclusions O Design an activity to measure the thi ckness of a wire using a meter scale. (Grade VI) 14 Guidelines for textbooks authors O Design an activity to observe convection heating of a liquid. (Grade VII) O Design and study series of parallel circuits and find the most appropriate one. Give reasons for your selection. (Grade VII) Sample Inquiry: (Open Inquiry) O At the end of a chapter / topic the author may ask the students o identify related problems and to design and conduct investigation to find the cause-and-effect of the problem and to suggest solution. Remembering: Potential Activities and Products O Make a story map showing the main events of the story. O Make a time line of your typical day. O Make a concept map of the topic. O Write a list of keywords you know about†¦. O What characters were in the story? O Make a chart showing†¦ O Recite a poem you have learnt. O Write in your own words†¦ O Cut out, or draw pictures to illustrate a particular event in the story.O Report to the class†¦ O Illustra te what you think the main idea may have been. O Make a cartoon strip showing the sequence of events in the story. O Write and perform a play based on the story. O Write a brief outline to explain this story to someone else O Explain why the character solved the problem in this particular way O Write a summary report of the event. O Prepare a flow chart to illustrate the sequence of events. O Make a colouring book. O Paraphrase this chapter in the book. O Retell in your own words. O Outline the main points. 15 Guidelines for textbooks authorsApplying: Potential Activities and Products O Construct a model to demonstrate how it looks or works O Practise a play and perform it for the class O Write a diary entry O Make a scrapbook about the area of study. O Prepare invitations for a characters birthday party O Make a topographic map O Take and display a collection of photographs on a particular topic. O Make up a puzzle or a game about the topic. O Write an explanation about this topic for others. O Dress a doll in national costume. O Make a clay model†¦ O Paint a wall painting using the same materials.O Continue the story†¦ Creating: Potential Activities and Products O Invent a machine to do a specific task. O Create a new product. Give it a name and plan a marketing campaign. O Write about your feelings in relation to O Write a TV show play, puppet show, role play, song about.. O Design a new monetary system O Develop a menu for a new restaurant using a variety of healthy foods O Design a record, book or magazine cover for O Sell an idea O Devise a way to O Make up a new language and use it in an example O Write a jingle to advertise a new product.Assessment Exercises O Add ongoing assessment quizzes/questions of lower and higher order thinking throughout the chapter and at the end of chapters. These exercises should encourage students to think, develop skills and use information for a variety of situations. 16 Guidelines for textbooks authors O Mini e xercises can be given involving investigations and relating concepts with the society and environment. O End of chapter exercise may consist of variety of questions to evaluate wide range of abilities and skills starting from lower to higher order thinking.O Think tank/investigations/projects may be included for open ended questions to provoke students thinking, creativity and investigation skills. Good Questions are: O Purposeful (asked to achieve a specific purpose) O Clear (students understand what they mean) O Brief (stated in as few words as possible) O Natural (stated simply, in conversational English) O Thought-provoking (they stimulate thought and response) O Limited in scope (only one or two points in chain of reasoning called for) O Adapted to the level of the class (tailored to the kinds of students in class) Questions for Remembering LevelsO What happened after? O How many? O What is? O Who was it that? O Can you name ? O Find the definition of†¦ O Describe what hap pened after†¦ O Who spoke to? O Which is true or false? (Pohl, Learning to Think, Thinking to Learn, p. 12) SAMPLE QUESTIONS Knowledge/Remembering: The recall of specific information Lower level Question: Extended Question: What is an ecosystem? Define an ecosystem and list the varieties that are found in Pakistan. 17 Guidelines for textbooks authors Questions for Understanding Level O Can you explain why†¦? O Can you write in your own words? O How would you explain†¦?O Can you write a brief outline? O What do you think could have happened next? O Who do you think? O What was the main idea? O Can you clarify†¦? O Can you illustrate†¦? (Pohl, Learning to Think, Thinking to Learn, p. 12) SAMPLE QUESTIONS Knowledge/Remembering: The recall of specific information Objective: Lower level Question: Extended Question: An understanding of what was read. List the different parts of the ecosystem and explain what they do? Compare a marine ecosystem with one from anothe r of our province. Questions for Applying Level O Do you know of another instance where†¦?O Can you group by characteristics such as†¦? O Which factors would you change if†¦? O What questions would you ask of†¦? O From the information given, can you develop a set of instructions about†¦? (Pohl, Learning to Think, Thinking to Learn, p. 13) SAMPLE QUESTIONS Objective: Lower level Question: Extended Question: Using the knowledge in another familiar situation. Using a diagram, show how the Water Cycle operates in an ecosystem? Demonstrate what happens when human interface with the Water Cycle? 18 Guidelines for textbooks authors Question for Analyzing Level O Which events could not have happened? O If. . happened, what might the ending have been? O How is similar to? O What do you see as other possible outcomes? O Why did changes occur? O Can you explain what must have happened when? O What are some or the problems of? O Can you distinguish between? O What were some of the motives behind..? O What was the turning point? O What was the problem with? (Pohl, Learning to Think, Thinking to Learn, p. 13) SAMPLE QUESTIONS Objective : Lower level Question: Extended Question: Breaking information into explore understanding and relationships or To differentiate between the constituent parts.Contrast the nature water Cycle with that used your community. Examine an ecosystem that has been damaged by human interface. How could it have been avoided? Questions for Evaluating Level O Is there a better solution to? O Judge the value of What do you think about? O Can you defend your position about? O Do you think is a good or bad thing? O How would you have handled? O What changes to would you recommend? O Do you believe? How would you feel if. ..? O How effective are. ..? O What are the consequences..? O What influence will. ave on our lives? 19 Guidelines for textbooks authors O What are the pros and cons of.? O Why is . of value? O What are the alternat ives? O Who will gain ; who will loose? (Pohl, Learning to Think, Thinking to Learn, p. 14) SAMPLE QUESTIONS Evaluation / Evaluating Objective: Lower level Question: Extended Question: The judgment and evaluation of actions, outcomes, etc. or Justification of a decision or course of action. Identify an unspoilt ecosystem and design a way of preserving it. How would preserving our local ecosystem stabilize our environment?Questions for Creating Level O Can you design a to? O Can you see a possible solution to? O If you had access to all resources, how would you deal with? O Why dont you devise your own way to? O What would happen if ? O How many ways can you? O Can you create new and unusual uses for? O Can you develop a proposal which would? (Pohl, Learning to Think, Thinking to Learn, p. 14) SAMPLE QUESTIONS Synthesis / creating Objective: The organization of thoughts, ideas and information form the contents or Generate new ideas, products or ways of viewing things.Lower level Ques tion: Extended Question: Is it reasonable that people pollute our waterways? Defend your answer. Assess the impact of pollution in our local waterways. 20 Guidelines for textbooks authors Specific Levels of Questions Blooms categories of educational objectives to classify questions (Grade IX) Blooms Categories of Questions 6 Creating 5 Evaluating 4 Analysing 3 Applying 2 Understanding 1 Remembering u Sample Question How can we determine the weight of an object without a standard scale? Draw a picture of your favorite building. Do you like modern art? Explain why? Which method do you prefer: decantation or filtration? u What does this chart mean? Why is Karachi called â€Å"The business capital of Pakistan†? u Solve x2 + 14 = 18 Make a paper cup that will hold 500 mL of water . u Write in your words how the water cycle works. Differentiate between atom and molecule. u How is chemistry defined? Who was the first governor General of Pakistan? CHAPTER ENDING O Key points/summary/ concepts map at the end of chapter helps the students for quick revision. O Add glossary at the end of the chapter/book.O Add activities/mini projects/case studies O Add review questions, self quizzes, end of chapter exercise. O Add reference boxes e. g. web sites, computer simulations etc. 21 Guidelines for textbooks authors BOOK ENDING O Include appendices for additional information. O Suggest bibliography for additional references. O Make and include index for quick reference. O Add appeal for feedback and suggestions for further improvement. MANUSCRIPTS REVIEW CHECKLIST S. No. 1. 2. 3. 4. 6. 7. 8. 9. 10. 11. 12. 13. 14. 15. Item Description The manuscript is in line with the National Curriculum.Objective / standards / benchmarks/ SLOs of the National Curriculum are translated in letter and spirit. The contents page is appropriately sequenced and numbered. Vocabulary and terminology appropriate to the level/class are used and glossary of difficult words is added at the end of eac h lesson or book. Reference to textbooks, material, and other resource material is acknowledged and mentioned in the manuscript. At the end of the textbook, a small paragraph about the author is given. It doesnt have any material repugnant to Islam as well as ideology of Pakistan.No anonymous materials, poems, stories etc. is included in the textbook. Language is simple and understandable and there are no language errors or conception mistakes in the manuscript. Diagrams, illustrations and photographs are appropriate and clear with proper labeling / captions. Assessment mechanism is incorporated / in built. Each chapter/unit covers themes and topics, learning outcomes and suggested activities as per National Curriculum. The material presented is dynamic, challenging, stimulating and user friendly. The manuscript addresses the gender issue appropriately. 22